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Over the past year, roundtable breakfast discussions have become a core feature at Corinium events. Designed to provide an informal, safe and welcoming platform for attendees to share their opinions and personal experiences on a range of hot topics, outside the parameters of the Main Conference. Of late, the most pertinent topic has surrounded ‘Women… Read more.
In 2017, the Chief Data Officer (CDO) role is not only one of the biggest game changers for Big Data and analytics but is already showing results, with 88% of agencies with a CDO reporting a positive impact on their data and analytics strategies. The importance of building trust and relationships within your organization, while… Read more.
We caught up recently with Doug Hague, Executive Vice President, Chief Analytics Officer, BANK OF AMERICA MERCHANT SERVICES ahead of the upcoming Chief Data and Analytics Officer, Canada conference happening on May 16-17, 2017 in Toronto. We had a delightful conversation about his journey to becoming a data leader, and the growing importance of NLP… Read more.
Pierre-Johan Bezuidenhout was one of the first Chief Data Officers in South Africa and moved into the role in a time when there was very little information on the CDO – what their role should be and where they should sit in the organisation. Corinium spent some time with PJ in London recently whilst he… Read more.
Creativity died and it’s time to give it a fitting obituary. The conference rooms of agencies and organizations throughout the marketing world have grown silent as our go-to approach to reaching our intended target – creativity – is no longer the singular guiding post. Don Draper himself would be horrified to learn he would no… Read more.
To many, the value of appointing a Chief Data Officer or Chief Analytics Officer (CDO or CAO) is clear. In fact, a recent study found that 88% of Federal agencies with a CDO or CAO in place are reporting a positive impact on their Big Data and analytics strategies. At the same time, 90% of… Read more.
Caroline Carruthers is the Chief Data Officer at Network Rail. A recognised thought leader in her industry, Caroline is a leading voice in data and analytics space. In her own words: “I am at heart a problem solver. The bigger, more complex problem, the happier I am, which is great since I am Network Rail’s… Read more.
We spent some time with Martha Schrader, Vice President, Business Intelligence & Analytics at Northbridge Financial, ahead of the upcoming Chief Data and Analytics Officer, Canada conference happening on May 16-17, 2017 in Toronto to get her thoughts on the biggest challenge faced by the data and analytics industry today. She also talked about the… Read more.
We recently had an opportunity to interview Cetin Karakus, Global Head of Analytics Core Strategies, IST IT&S at BP ahead of the upcoming Chief Analytics Officer, Spring happening on May 2-4, 2017 in Scottsdale, Arizona. In this thought-provoking interview, we discussed the evolution of the Chief Analytics Officer, extracting deep insights from unutilized data and… Read more.
Organisations are realising significant business value through data analytics. A recent Forbes Insights and EY report ‘Data & Advanced Analytics: High Stakes, High Rewards’ puts the Asia Pacific (APAC) region top of the global table in advanced analytics maturity. However, only 4% of organisations polled in Singapore had achieved a well-established company-wide analytics strategy, which… Read more.
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